EA Introduces New FIFA Skin. EA, the world governing body of football FIFA' in the dust and continuing the series under the EA Sports FC brand, he began preparing for the rebranding effort of the year. A new press release and on the official site The logo promises a host of marketing content about the glory of football and the first detailed look at the series, which was renamed in July.
“In the coming days, the EA Sports FC brand will appear in more than 100 games in the world's major leagues,” EA warns. This will be a marketing push to end all marketing hacks and EA has signed with all the major leagues in the world including the Premier League, La Liga, Bundesliga, Serie A, Ligue 1, WSL, NWSL, CONMEBOL and more. But we did not see the Superliga. In addition to this, EA Sports FC has signed on with individual teams and players who will faithfully represent his life.
The phrase EA uses for this new era is “fan-first future”. The press release includes long quotes from various football teams about how great EA Sports FC will be. taking.
here's EA's New FIFA Skin
Did you think the logo was just a logo? “The new brand draws its design inspiration directly from the beautiful game and triangles, a dominant shape in football culture that represents the sport multidimensionally.”
Passing triangles are an essential part of the game (often considered the key to the Dutch 'total football' style of the 1970s) and he extends it further: “From the isometric angles of our early 8-bit experiences to the triangular polygons that make up every pixel of our most modern games, and above every athlete in every match. up to the iconic player indicator symbol that appears.”
EA New FIFA Skin
An important point to note here is that players should not expect a new game. This will be an iterative improvement over last year's entry seen in recent FIFA series, but of course this still means it will be by far the best football game ever. One of the few tangible details included in this release was a reference to the "chemistry triangles that exist in Ultimate Team", FIFA's most profitable mode by far.
The end of FIFA as it is makes me oddly sad, because EA has done a tremendous job at translating this video game franchise into real-world sport. FIFA games feel like an extension of what's been going on in sports for years. Its direction continues until VAR systems.
EA Sports FC's position and future success is assured. FIFA, on the other hand, is at a loss as to what to do. Reacting like an abandoned lover to the expiration of the licensing deal, president Gianni Infantino declared that a game with only the name FIFA would be "BEST".